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Chris Massie has been in the hospitality & tourism industry since 1997.  He started his career in the industry as a motorcoach tour operator.  Later, he became the Director of Business Development for the Southeast's Largest Tour Operator, Christian Tours & Burke International Tours.  Here he planned and developed more than 200 multi-day domestic & international tour itineraries.  He also developed the Inbound International Market for this company as a new market segment for charter motorcoach business. 

Since 2013, Chris has been with TITANIC Museum Attraction in Pigeon Forge, Tennessee where he started as Senior Sales Executive and is now Vice President of Development.  

Chris is an advocate for the development of inbound International Tourism Development in the Great Smoky Mountains region and other areas of Tennessee.  He serves as the current Vice President and Past President of Pigeon Forge Hospitality & Tourism Association, Chairman of Sevier County Hospitality & Tourism Alliance, Board Member of Hospitality Tennessee, & Board Member of Covenant Health’s Dr. Robert F Thomas Foundation.


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